Taylor Swift fans in Manila are in for a treat as Spotify unveils “This Is Taylor Swift: A Spotify Playlist Experience,” an immersive exhibition celebrating the artist’s illustrious career. Running from February 21 to 24, 2025, at the Exhibit Hall, Level 4, Gateway Mall 2, Araneta City in Quezon City, this event offers fans a unique opportunity to delve into Taylor’s musical journey.
Designed as a “love letter” to Taylor Swift’s fans, the exhibition brings to life Spotify’s “This Is Taylor Swift” playlist, reflecting the evolution of her artistry across 11 distinct musical eras. Visitors can explore a captivating gallery showcasing stunning visuals and fan-favorite tracks, immerse themselves in spaces where Taylor’s iconic lyrics come alive, and take home exclusive keepsakes, including a limited-edition keychain that provides easy access to her discography on Spotify.
Kossy Ng, Spotify’s Head of Music for Southeast Asia, expressed enthusiasm about the event, stating, “Taylor Swift’s music shapes culture, sparks connection, and has set numerous worldwide records on Spotify. In the Philippines, her growth has been phenomenal, driven by the unstoppable energy of Filipino Swifties.” This sentiment is underscored by the fact that the Philippines ranks as Taylor’s second-largest global streaming market, with streams of the “This Is Taylor Swift” playlist surging 150% over the past three years.
Manila is the second Asian city to host this experience, following its debut in Jakarta from February 14 to 17. The exhibition is set to conclude its Asian tour in Seoul from February 28 to March 2.
Admission to the event is free, but fans are encouraged to register in advance due to limited slots. For more details and to secure your spot, visit Spotify’s official event page.
Don’t miss this chance to celebrate Taylor Swift’s musical legacy and connect with fellow Swifties in an unforgettable setting.
